Mobile apps are the front and center of digital transformation. They no more mere pieces of software anymore; they have become a way of doing business. […]
User research is an imperative part of the planning process for mobile app development and to get the best results out of it. What is user […]
Storyboard is an important tool to effectively deliver your ideas in a visual form, especially for mobile app development projects. It is a linear sequence of […]
There is absolutely no difference between shepherds and product managers, they both heard value. All the product manager does is sets direction and creates a boundary, […]
Startups and products happens with the birth of an idea. As product managers how do we filter and pick the right idea? An idea which your […]
Empathy Maps in Design Thinking are quickly created collaborative artifacts that increase our understanding of users. It’s the first principle of Design Thinking that we must […]
Personas are fictional representations of our users helping us design with greater clarity and understanding. Usually, they’re concise enough to fit on a large flash card, […]
In today’s digital world great brands differentiate their product and services through exceptional customer experiences. Exceptional customer experience come from service oriented mindset and the use […]
